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What we do

PPC Management Services Built for E-Commerce

Google Ads. Meta Ads. AI performance infrastructure. Three services, one job: profitable, measurable growth for UK online retailers. Flat fees, full transparency, no long-term contracts.

What PPC management services does Social Surge offer?

Social Surge provides three PPC management services for UK e-commerce brands: Google Ads management from £1,500/month, Meta Ads management from £1,000/month, and managed AI performance infrastructure from £625/month. Every service runs on rolling monthly agreements with full account transparency and weekly reporting, delivering an 18.3x average ROAS.

Google Ads Management

Search, Shopping and Performance Max campaigns engineered for online retail. Feed optimisation, product-level exclusions, tROAS bidding and accurate GA4 conversion tracking, reported weekly.

From £1,500/month per ad account

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Meta Ads Management

Facebook and Instagram advertising with structured creative testing, Conversion API tracking and custom and lookalike audiences built to scale profitably post-iOS 14.5.

From £1,000/month or £2,250/month combined with Google

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AI Performance Infrastructure

A fully managed intelligence layer running continuously on your ad data. Automated reporting, anomaly detection, budget scaling signals and change-history intelligence, not a dashboard, not a plugin.

From £625/month inc VAT · three tiers + enterprise

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Free PPC Audit

A no-obligation review of your Google Ads or Meta Ads account: tracking accuracy, wasted spend, campaign structure, feed health and quick wins, delivered as written findings in plain English.

Free read-only access, no commitment

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The Social Surge model

AI Infrastructure + Human Management. Together.

Most agencies pick a lane: humans clicking buttons, or software nobody checks. We run both, and each makes the other better.

What the AI layer does

  • Analyses every account continuously, 30/60/90-day performance cycles, not monthly snapshots
  • Flags anomalies the moment spend, CPA or conversion rate drifts outside normal ranges
  • Surfaces budget scaling opportunities backed by product-level ROAS data
  • Generates automated weekly reports and change-history intelligence

What the humans do

  • Judge which signals matter, margin context, stock levels, seasonality the data alone can't see
  • Build and restructure campaigns, feeds, audiences and creative tests
  • Talk to you, monthly strategy calls, plain-English reporting, honest recommendations
  • Own the outcome. Software doesn't take responsibility for your ROAS. We do.
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Average ROAS
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Growth from AI layer
100%
Account transparency
0
Long-term contracts
FAQ

Services Questions

What PPC management services do you offer?

Google Ads management (Search, Shopping, Performance Max) from £1,500/month, Meta Ads management from £1,000/month, combined Google + Meta from £2,250/month, and managed AI performance infrastructure from £625/month. All on rolling monthly agreements, full detail on our pricing page.

Do you only work with e-commerce businesses?

Yes. We specialise exclusively in e-commerce, online retailers with product catalogues, shopping feeds and revenue-based goals. That focus is why our average ROAS sits at 18.3x rather than industry-average numbers.

Can I use the AI infrastructure without PPC management?

Yes. AI performance infrastructure is available standalone for in-house teams and other agencies, or combined with our Google Ads and Meta Ads management for the strongest results.

Start with the audit

Not sure which service fits? Start with a free audit.

We'll review your account, show you exactly where money is being wasted, and recommend the right setup, no obligation, no pressure.

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