Social Surge

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AI-run · human-checked

Email that sells, checked before it sends.

Automated flows and seasonal campaigns, built by our AI infrastructure and reviewed by a Social Surge specialist before anything reaches your list.

How does Social Surge run email marketing?

Social Surge builds and runs email flows and campaigns using its AI infrastructure, which analyses your store and email data, drafts the emails, segments and timing, and reports on revenue. A specialist reviews every email for accuracy, brand voice and offer details before it sends.

What’s included

  • Welcome, abandoned basket, browse and post-purchase flows
  • Seasonal and promotional campaign calendars
  • Copy and design within your brand
  • Segmentation by purchase behaviour
  • A/B testing of subject lines and content
  • Revenue reporting per flow and campaign
How it’s delivered

Run by AI. Signed off by us.

This service runs on our AI infrastructure with manual oversight from Social Surge. The AI does the analysis and the heavy lifting; a specialist checks and approves everything before it goes live.

  1. 01 — ANALYSE

    AI reviews your data

    Site, store, analytics and email data are read and benchmarked continuously.

  2. 02 — DRAFT

    AI does the work

    Emails, content, fixes, schema or tag configurations are prepared.

  3. 03 — CHECK

    We review every change

    A Social Surge specialist checks accuracy, brand voice and the numbers, and corrects anything that isn’t right.

  4. 04 — PUBLISH

    Live, then monitored

    Approved work goes live and the AI keeps watching results, flagging anything that moves.

Questions
Which email platforms do you work with?

Mostly Klaviyo, which suits e-commerce best. We can also work in other major platforms; ask on your audit call.

Will emails go out without anyone checking them?

No. Every email and flow change is reviewed and approved by a specialist before it sends.

Can email work alongside our ads?

Yes. Email and paid media share data, so campaigns, offers and audiences stay consistent across channels.

See what we’d change in your account.