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Google Ads health check.

Eight questions, a score out of 100, and the three fixes that would make the biggest difference. Example answers are filled in; change them to match your account.

How do I know if my Google Ads account is healthy?

A healthy Google Ads account sends accurate revenue values to Google, reviews search terms weekly, manages negative keywords, uses an optimised product feed, bids to targets based on margin, excludes non-selling products, is optimised regularly and is reported on weekly. This health check scores each of those out of 100.

Account health
Top 3 fixes
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    See what we’d change in your account.